Publicity 14


FIT and Healthy

FIT and Healthy

With the move to the NEC, the 2017 FIT Show was definitely going to offer something different and it didn’t disappoint. I visited on the final day, which was a stunningly warm Spring day, so it was impressive to see such a strong footfall – although there were perhaps a few hangovers being nursed from the Gala Dinner the previous evening!

First impression was the sheer scale of the event. A number of industry leaders had clearly invested significantly to make their presence at the show memorable and effective – not least @Liniarprofiles, @MascoUKFab and @InternormUK, to name but a few. But it wasn’t just the grandest exhibition stands that caught my eye – there was clearly some major innovation on display by the aluminium sector which gave the show an additional dimension.

Lumi impressed with their frameless Lumi French door and a colourful new Lumi front door – both visually striking. Equally special were the aluminium offers by @Originbifolds, @AlumilSA and @ReynaersLimited, @LuxalGlazing and @Arkay_Windows.

Since the event, the conversations that I’ve had with my industry contacts suggest it was well received show that was well worth the visit. Many commented on the impressive nature of the stands and displays, and the fact that there were so many good people to bump into – ‘informal networking’, I think we call it today!

Ultimately the FIT Show is an important fixture in the fenestration industry calendar, and there is no reason why it shouldn’t continue to be so, providing it stays relevant. Glassex and Interbuild memories will continue to fade if the calibre of exhibitors and visitors is strong, and the show could become an important catalyst for more new product and service launches – which is often the most interesting dimension for any trade show.

JUNE 2017